Brand recommendations and AI search: How online chatter boosts visibility. We all know that word-of-mouth is still one of the best ways to grow a business. But what if the person doing the recommending… isn’t a person at all? That’s exactly what’s starting to happen with AI-powered search tools. They’re not just summarising the web […]
AI search tools are watching how people talk about you. Read More »
How AI-powered search decides which businesses to trust – and what you can do to earn that trust online. In AI search, reputation plays a bigger role than you might expect. Even if your site is visible, that doesn’t mean it’s trusted – and trust is what turns visibility into results. AI tools are learning
Trust signals and AI search: Building a great reputation that ranks Read More »
How to make your brand more visible and recognisable to AI-powered search tools In our last post, Why AI search is a big opportunity for small businesses, we looked at why AI search is shaking things up – and why it’s a big opportunity for small businesses who’ve often struggled to stand out in traditional
Make your brand and website visible to AI search Read More »
The way people search online is changing… quickly! If you’ve spotted those little AI-generated summaries sitting at the top of your search results, that’s them in action. AI search is now front and centre, helping users find answers before they’ve even clicked a single link. If you’re wondering whether websites still matter in a world
Why AI search is a big opportunity for small businesses right now Read More »
We live in the age of the instant answer. From AI chatbots that diagnose your sniffles before you’ve even sneezed, to virtual assistants who’ll write your emails, translate your menus and plan your holiday – the robots are well and truly out of the bag. It’s tempting, then, to think the humble website has become
Why Websites Still Matter in an AI-Obsessed World Read More »
The dreaded abandoned cart… We’ve all been there, watching as would-be customers fill up their baskets, only to vanish into the digital night. So why do they disappear, and—more importantly—how can you bring them back? It’s important for you to identify the main reasons why people abandon their carts and then create a plan for
Winning Back Sales: Essential Tips for Tackling Abandoned Carts in WooCommerce. Read More »
Dear All You might have noticed that I have not published a new post in the last two weeks. This is because I am knee deep in accessibility training and it is keeping me very busy! It is so much bigger now than it was a few years ago. Website tools have become more complicated
Using automated checkers for web accessibility Read More »
Welcome to the third post in the Web Accessibility series. Up until now we have talked about what web accessibility is and why it is important as well as the legal implications of not having an accessible website. In this article, we will discuss some of the key steps that website owners and developers can
Web accessibility: First steps in making your site accessible. Read More »
In the previous post: Web accessibility: Designing websites that can be used by everyone I introduced you to web accessibility. We talked about what it means and touched on the importance of making sure our websites are accessible to everyone. It is the right thing to do both from an ethical point of view as
Web accessibility: Legal implications of your website not complying. Read More »
Web accessibility is something that has been around for a while, but is often something that takes second place when it comes to design. As web design and development is an ever evolving industry, it is important to ensure websites are kept up to date with the latest accessibility features. My aim with this series
Web accessibility: Designing websites that can be used by everyone. Read More »
