Brand recommendations and AI search: How online chatter boosts visibility. We all know that word-of-mouth is still one of the best ways to grow a business. But what if the person doing the recommending… isn’t a person at all? That’s exactly what’s starting to happen with AI-powered search tools. They’re not just summarising the web […]
AI search tools are watching how people talk about you. Read More »
How AI-powered search decides which businesses to trust – and what you can do to earn that trust online. In AI search, reputation plays a bigger role than you might expect. Even if your site is visible, that doesn’t mean it’s trusted – and trust is what turns visibility into results. AI tools are learning
Trust signals and AI search: Building a great reputation that ranks Read More »
How to make your brand more visible and recognisable to AI-powered search tools In our last post, Why AI search is a big opportunity for small businesses, we looked at why AI search is shaking things up – and why it’s a big opportunity for small businesses who’ve often struggled to stand out in traditional
Make your brand and website visible to AI search Read More »
The way people search online is changing… quickly! If you’ve spotted those little AI-generated summaries sitting at the top of your search results, that’s them in action. AI search is now front and centre, helping users find answers before they’ve even clicked a single link. If you’re wondering whether websites still matter in a world
Why AI search is a big opportunity for small businesses right now Read More »
We live in the age of the instant answer. From AI chatbots that diagnose your sniffles before you’ve even sneezed, to virtual assistants who’ll write your emails, translate your menus and plan your holiday – the robots are well and truly out of the bag. It’s tempting, then, to think the humble website has become
Why Websites Still Matter in an AI-Obsessed World Read More »
If you’ve ever logged into your WordPress site and found a weird comment about something you’ve won, diet pills, or some suspicious link that leads who-knows-where… you’ve already met your first spam bot. Even if your website doesn’t have a blog, or you’ve never invited people to leave comments, bots are still out there, crawling
How to stop spam comments on your WordPress website (without the headache) Read More »
If you run a small business website, you might think hackers wouldn’t bother with you. You’re not handling sensitive data or running a massive online store. But the truth is, small business sites are prime targets for cyber attacks. Why? Because they’re often easier to break into, and hackers can use them for all sorts
From Spam to Scam: What Hackers Can Do with Your Website (And How to Stop Them) Read More »
The dreaded abandoned cart… We’ve all been there, watching as would-be customers fill up their baskets, only to vanish into the digital night. So why do they disappear, and—more importantly—how can you bring them back? It’s important for you to identify the main reasons why people abandon their carts and then create a plan for
Winning Back Sales: Essential Tips for Tackling Abandoned Carts in WooCommerce. Read More »
In the world of business, one of the most powerful tools at our disposal is social proof. Social proof refers to the concept that people will follow the actions of others to determine the right course of action. This can come in the form of testimonials, reviews, endorsements, and even the number of followers or
Using social proof to grow your business. Read More »
Prioritising web accessibility when building a website. When designing a website, it’s important to prioritise web accessibility to ensure that people with visual impairments or other disabilities can easily access and use your content.Below we break it down into manageable steps that everyone can action. Add Alt Texts to Images Alternative text is a description
Six easy steps towards making your website accessible Read More »
